About Run For Performance
Run For Performance provides 1:1 and small-group coaching for runners and multi-sport athletes from age 10 through college, and personalized run coaching for adults at every level. Based in Lewis Center, Ohio, with online coaching anywhere.
Who We Coach
We work with two very different groups, and we coach them differently. Start with the one that fits.
Youth & Collegiate Athletes
Age 10 through college · Track, cross country, and multi-sport
Individual attention and real off-season structure. Those are the two things school programs most often cannot provide. We complement school and club teams and never interfere with in-season commitments.
Explore Youth ProgramsAdult Runners
All experience levels · In person or online
Most adults chasing a faster 5K or a first marathon just log more miles and hope. We build your training around a goal race, your schedule, and the rest of your life, so every week has a purpose.
Explore Adult Run CoachingMeet Our Coaches
Combined, our two coaches have over 50 years of combined experience coaching first-timers, state champions, D1 collegiate athletes, and adult runners at distances from the 5K to 50K. Whether you are just starting out or chasing a personal best, we meet you where you are.

Steve Carmichael
Founder & Coach
NASM-CPT, USATF, RRCA certified. Coaching since 2011.
Read more about Steve →
Certifications & Qualifications
Coaching to us is more than a “weekend certification.” Our coaches are certified through leading agencies and organizations:
Each coach stays current through advanced training, clinics, and continuing education. All coaches are First Aid/CPR/AED certified with nationwide criminal background checks and SafeSport certification.

How We Coach

Every Plan Is Built for One Athlete
Every athlete is different, whether you are a complete beginner or a seasoned competitor. We build every plan around your goals, your experience, and where you are in your season. No cookie-cutter workouts.
Plans are periodized and evidence-based, refined over decades of coaching. We train on a real track and measure progress with electronic timing so improvement is proven, not guessed at. Training without focus and planning is just exercise. We make every session count.
Small Group Training
We keep groups small (4:1–5:1) so every athlete, from beginners to advanced, receives individualized attention. We get to know each athlete and adjust workouts during sessions as needed.
1:1 Training
For 1:1 training, everything is 100% customized to your goals and ability level. We make adjustments based on real data and your feedback, not a generic spreadsheet. This is ideal for athletes who want focused, accelerated development.
We Build Athletes Up, Not Tear Them Down
Our coaches are non-judgmental, supportive, and motivating. Every athlete has down days. Not every workout will be perfect. We are here to encourage growth at every level. No experience required.
We do run practices, and every session is a real coached workout. What we don't do is hand out drills at random. Each session is planned around where an athlete is in their season and what they are working toward, then adjusted as they progress. The goal is always the whole athlete, physically and mentally, developed for the long haul.
Our Story
Run For Performance began with something Coach Steve kept seeing. On team after team, the fastest few athletes got the coach's attention while everyone else got a workout and little else. And when the season ended, most schools offered little in the way of off-season training, and what they did offer usually came with almost no guidance.
Those are the two gaps he founded Run For Performance to fill in Central Ohio in 2011: 1:1 coaching for athletes who need real individual attention, and small-group programs that give the off-season actual structure. Coaching built around the athlete rather than the depth chart.
Through those same years he served as Club Director and Head Coach of the Run Fit Running Club, working with adult road runners across the region. That is why adult coaching has been part of what we do since the beginning rather than something added on later.
Since then we have coached hundreds of athletes in person and hundreds more online, across the United States and abroad. In practice that has meant middle schoolers in their first season, high school athletes chasing district, regional, and state qualification, collegiate recruits who went on to Akron, Creighton, and Cincinnati, multi-sport athletes building speed for wrestling and football, and adult runners racing everything from a first 5K to 50K ultras.
Coach Doug Herron brought a second set of decades to the program. He is an Alaska Sports Hall of Fame inductee, a former Olympic Trials semifinalist, and an NCAA All-American who has coached at the high school and collegiate level since 1991.
For our middle school and high school Track and Cross Country athletes, we also run the RFP Elite Track and XC Club, a USA Track & Field member club, so athletes who want to compete beyond their school season have a way into sanctioned USATF and AAU events.
- 2011
- Coaching Central Ohio since
- 50+
- Years of combined coaching experience
- Hundreds
- Athletes coached in person and online
- 5K–50K
- Adult race distances coached
Run For Performance is a proud USA Track & Field member club and a member of the U.S. Track & Field and Cross Country Coaches Association (USTFCCCA).

Press and Media
We have been featured or quoted in several media outlets, including:

Coach Steve was featured on Good Day Columbus, which airs on Fox 28 Columbus, to discuss safe ways for new runners to get started during the Covid pandemic.

You Can Run a 5k (Yes, you!)
Nov/Dec 2019 – Coach Steve was featured in a WebMD magazine article called, You Can Run a 5k (Yes, you!), sharing running tips for completing your first 5k.

July 26, 2021 – Coach Steve was interviewed for a Beachbody article on interval training for runners.

In August 2021, Coach Steve was interviewed by Active.com about running with running clubs and groups.
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Find out if we are right for you. There is never any obligation or pressure to join us.
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