Pricing
All in-person coaching — track, cross country, speed & agility, and adult run coaching — uses one simple rate card, priced by the 60-minute training session.
In-Person Coaching
Same rates for every sport we coach. Pick the format that fits the athlete, not the budget — each one is a real coaching option.
Private Training
$80
per 60-minute training session
Athletes who need maximum individual attention, technical development, or scheduling flexibility.
- •1 athlete, 1 coach
- •60-minute training session
- •Fully individualized coaching
- •Starts with four consecutive weekly sessions
Partner Training
$50
per athlete, per shared 60-minute training session
Two compatible athletes who want significant individual coaching while training together.
- •2 athletes, 1 coach
- •One shared 60-minute training session
- •$50 per athlete — $100 for the pair
- •Starts with four consecutive weekly sessions
Group Training
$30
per athlete, per shared 60-minute training session
Athletes who benefit from a structured, competitive training environment with training partners and built-in accountability.
- •Athletes train together in one shared 60-minute session
- •Group size varies by program and enrollment, max 10 per coach
- •Typically offered as scheduled training blocks
- •Athletes enroll for the entire training block
- • Group training blocks. A block of 6 training sessions is $180 total per athlete — 6 sessions at $30 each, paid in advance. Enroll in both blocks up front and your Block B spot is reserved — Our winter blocks fill early.
- • Online adult run coaching is ongoing programming, plan review, and coach communication rather than scheduled sessions, so it stays on a monthly structure from $150/month. See Adult Run Coaching.
- • Running Form Analysis is a standalone one-time evaluation, priced separately at $75 for runners and $100 for sprinters. See Running Form Analysis.
- • Availability varies by season and format — see the Enrollment page for what's open now.
Programs at these rates
Coaching, not random workouts
Run For Performance training is progressive. Every session builds on the last and is planned around the athlete's goals, experience, season, and development needs.
Session-based pricing simply makes the cost easier to understand. It does not mean training is designed as isolated drop-in workouts — which is why new private and partner athletes start with four consecutive weekly sessions, and group athletes enroll for a full training block.
Coaching is progressive and built week to week, so training sessions are scheduled weekly rather than used whenever. Programming between sessions, plan adjustments, and coach access are part of active weekly coaching.
We reward consistency, not bulk buying
Your rate is held for as long as you train with us continuously, and athletes on a standing weekly schedule get first choice of time slots each season.
Pricing & Payment Questions
What does a training session include?
One training session is a 60-minute coaching appointment — warmup, form and technique work, the main workout planned for that athlete, and a cool-down. Private is one athlete with one coach. Partner is two athletes sharing that same hour with one coach, at $50 per athlete. Group is three or more athletes sharing the session, with a maximum of 10 athletes per coach.
What is the four-session minimum?
New private and partner athletes begin with four consecutive weekly training sessions. It is not a discounted package — the rate is the same $80 (or $50 per athlete) per session either way. Four weeks is simply the shortest span in which we can assess an athlete, build a plan, and show real progress. Your four session times are scheduled with you when you enroll. After the first four, athletes continue based on availability and their ongoing coaching plan.
Can I buy sessions and spread them out over a few months?
We do not coach that way. Training sessions are scheduled weekly, because each one is built on the last — an athlete training every third week is restarting rather than progressing, and the gains from the previous session are largely gone by the time we meet again. The programming we do between sessions, the weekly plan adjustments, and coach access during the week are all part of active weekly coaching, not something a purchased balance holds open indefinitely. We know schedules get complicated, so if something comes up we will work with you to reschedule — just talk to us rather than letting weeks pile up.
Why are you so expensive — or so cheap — compared to others?
We are not a general fitness club. With over 50 years of combined coaching experience, for every hour spent with an athlete, another 30 to 60 minutes goes into monitoring progress and programming. There are no generic plans here. We are a legitimate business with real overhead, but we keep costs reasonable by not maintaining a high-rent facility.
Why don't you offer a drop-in or unlimited-session model?
A drop-in model is great for scheduling flexibility, but it turns coaching into a gym or fitness-facility model, and our programs are much more than "fit in a workout." Instead, we take the time to learn each athlete and periodize their training around their season, sport, outside activities, school, and week-to-week progress. This means making frequent adjustments based on how each athlete is progressing and their feedback, not running random, haphazard workouts. We also spend time between sessions planning what comes next. That said, we know things come up, so we do our best to work around conflicts when they do.
Do you offer sales, specials, discounts, or memberships?
No. Pricing is intentionally simple: $80 per private session, $50 per athlete for partner sessions, and $30 per athlete for group sessions. There are no memberships, multi-session packages, multi-block discounts, early-bird pricing, coupons, Groupons, or free trials. We would rather reward athletes who train consistently than athletes who buy in bulk, so instead: your rate is held for as long as you train with us continuously, and athletes on a standing weekly schedule get first choice of time slots each season.
Do you require a contract?
No contracts. We do require a liability waiver and a media permission form. The media permission form allows us to photograph or video your athlete for training analysis, so we can show you or your athlete proper and improper technique. We may also (but rarely do) use some photos for website updates or highlights. You can opt out of media permission.
I'm in! How do I sign up?
Contact us through any of our Talk to a Coach buttons or the contact form. We will discuss your options and send an invoice via Square Payments. Payment is due in advance.
More questions? See our full FAQ.